Email sign-in link
Buyers sign in with a link sent to their email. No password to forget.
— Features: buyer accountsBuyers come back.
Buyers come back.
You see who.
Favorites, saved searches and alerts, behind a simple email sign-in link, so a visitor today becomes a buyer you can follow up with tomorrow.
Pre-launch. Fictional listings until your MLS is connected.
— What you see
Buyer activity, in your own admin
Buyers create accounts on your site. As the agent you see them in the Leads screen and on the Dashboard. This capture is from a fresh demo site, so the counts read zero.
- 1Inbox, Buyers and Where leads go. The Buyers tab is where buyer-account activity lives.
- 2Filters, including Buyer accounts and From AI.
- 3Search by name, email, phone or area.
— How it works
Three steps
1
A buyer signs in with an email link
No password. Consent is required when the account is created.
2
They favorite, save and follow
Hearts, saved searches, and Follow this area or building with a market snapshot.
3
You see who is coming back
"Hot right now" returning buyers and "Buyers searching your building", as totals only.
— What you get
The details
Favorites
Hearts on listings, kept on the buyer's account.
Saved searches
A saved search reopens the exact same map search.
Follow an area or building
Buyers follow a neighborhood or building and see a market snapshot for it.
Alerts, off until you say
Alert emails for saved searches and followed places stay off until you turn them on.
Privacy tools
Consent is required at sign-up, and the plugin includes privacy export and erase tools.
— The account flow
From email link to follow
1. Email linkBuyer enters an email and gets a sign-in link
2. FavoritesHearts on listings, kept on the account
3. Saved searchReopens the exact same map search
4. FollowAn area or a building, with a market snapshot
— Side by side
The old way vs IDX Bloom
| The old way | IDX Bloom | |
|---|---|---|
| Returning visitors | Anonymous: you never know who came back | Accounts, favorites and saved searches bring them back |
| Sign-in | A password to forget | An email link |
| What you learn | Only form fills | Totals of who is searching your building and who is hot right now |
| Privacy | Left to you | Consent at sign-up, export and erase tools |
— FAQ
Questions about this feature
Do buyers need a password?
No. Buyers sign in with a link sent to their email, so there is no password to forget.
Do alert and sign-in emails go out by default?
No. A master email switch is off by default. Until you turn it on in Settings, buyer accounts say coming soon and hearts stay on the visitor's own device.
What do I see as the agent?
The Dashboard shows "Hot right now" returning buyers and "Buyers searching your building" as totals only, and the Leads inbox shows buyer-account leads in their own filter.
Can a buyer delete their data?
Yes. The plugin includes privacy export and erase tools for buyer accounts, and consent is required when a buyer creates an account.
Can buyers follow a building?
Yes. Follow this area or building shows a market snapshot for it, and with alerts on, followed places can email the buyer.
Does a saved search reopen the same results?
It reopens the exact same map search, with the same filters and area.
— See it in the demo
Try it on the live demo
The demo runs the real plugin on fictional listings. Nothing on it is a real home.
— Keep going
Related pages
See it on your own site.
Start a free pilot (no card), try the live demo with fictional listings, or join the waitlist.